Since we just lost an hour with daylight savings, time-saving tools are crucial to helping you push out more content to your audience. The more of your social strategy that you can put on autopilot, the more time you have to connect with your followers in real time. Here are 3 of our favorite time-saving content marketing tools.
When viewers are scrolling through their social media, they only stop on things that appeal to them. You want your content to be the thing that makes them stop scrolling. When it comes to making videos and posting them online, there are a few guidelines to keep in mind in order to attract your audience. If you are nervous about recording a video, these three tips will give your videos that extra push:
Coming up with timely and relevant content for your target audience can be tough. Here's how I do it:
Certain consumers like videos while others prefer text, so I suggest you do both for your marketing efforts!
Stepping away from projects, especially those involved in marketing your business, helps to improve results.
The easiest way to get good at creating videos for your marketing is to ask for guidance. Here's some general tips from me to help get you on track.
If you're still not making videos as part of your social media marketing then watch this video! If you are making videos and you're not getting the response you want then watch this video!!
Have you played around with Facebook Live yet? You probably should! See why in my latest video tip.
Do you buy your friends/family mementos from your travels? Think of your marketing efforts as a little trinket to share with your target audience. See what I mean in my latest video tip.
When I was working for Onyx, I made a video for our clients explaining the importance of social media. I decided to channel Dr. Seuss and explain social media in a fun and simple way.