Marketing

Preparing for Holiday Marketing

Preparing for Holiday Marketing

Last-minute preparation for the holiday season is what keeps many e-commerce marketers up at night. With the holiday season right around the corner, it is essential to plan ahead in order to successfully capture increased traffic during the holiday season. To start, you need to formulate a strategy that is oriented toward results. If you haven’t already begun planning, I suggest you start now. Here’s my advice to prepare your holiday marketing strategy.

Don't Cut Corners With Digital Marketing

Don't Cut Corners With Digital Marketing

As is true with most things in life, cutting corners might get you ahead for a short period of time, but it will only cost you in the long run. The same goes for your marketing plan. Here’s what to avoid when making digital marketing decisions.

Marketing to Sports Fans

Marketing to Sports Fans

Football season is about to start which means sports fans will be very excited. Do you want to stay relevant with fans? Content marketing is a great way to keep up with the seemingly insatiable appetite of sports fans. Here’s our advise for marketing to sports fans.

Tips to Market to Fathers

Tips to Market to Fathers

Father's Day is right around the corner, and you can take advantage of the holiday by focusing your June marketing efforts specifically toward dads. By creating your own Father's Day marketing content, you can better reach fathers and consumers who will be shopping for their fathers, fathers-in-law, etc. Here’s our Father’s Day Marketing advice.

Tips to prepare for summer marketing

Tips to prepare for summer marketing

Summer is closer than you think. Before long, schools will be closed, and work will be a ghost town. That could mean a challenging slump or booming sales depending on the type of business you run.  Whichever of those you fall into; summer still offers a one of a kind chance to approach your advertising with a new imagination. Here are few ideas for your summer marketing.