blogging

Why Guest Blogging Is Important

Why Guest Blogging Is Important

Guest blogging is a great way to reach a new audience or to attract more traffic to your website by providing your readers with a different perspective. There are a few ways to tackle guest blogging and we’re here to help you out!

3 Tips to Keep Your Blogs Relevant to Your Target Audience

3 Tips to Keep Your Blogs Relevant to Your Target Audience

The first question you need to ask yourself when creating blog content is, “do I really know my target audience.” Marketing does not happen without identifying your target, and the same applies for content marketing. Content marketing takes time and effort, but it is very effective if done properly. Your conversion rates will be higher, if your content is engaging to your target audience.

3 Common Commenters & How to Respond

3 Common Commenters & How to Respond

Engagement across your social media platforms can be broken down into 3 basic categories of commenters. Speaking from professional experience, I've found that the first step to great engagement is to spot the spam bots. You'll usually notice their obviously auto-generated emoji responses. Once you take those out of the equation and focus on actual human interactions, the real marketing can begin. While every marketer will have a different approach on how best to respond to the three following categories of commenters, here's our advice:

A Guide to Blog Post Length

A Guide to Blog Post Length

Some people claim that blogging is a thing of the past. That video blogs are the best thing to do. However, if you're looking to rank on search engines, blogging is essential to your business. So you'll want to do whatever you can to blog effectively. Part of drafting the perfect blog is making sure it is the right length for you target audience.

How to Get Readers to Subscribe to Your Blog

Blogging is one of the best ways to create content for your business. You can spend plenty of time on the proper blog length and blog frequency, but it will all be a waste of time if you don't have any subscribers. If you want to get readers to subscribe to your blog you need to market it properly.

How Often Should You Post to Your Blog?

Blogging effectively can be extremely difficult. From blog post length to content, there is so much to consider when writing your blog posts. Once you figure all of that out, you will find yourself wondering how often you should be posting to your blog. And like most things for your business, you will find varied answers.

Why You Need A Content Calendar For Your Marketing

There are many tools out there to help make marketing easier to manage, but it is still a daunting task. Having a marketing plan to guide you is a help, but it is important to also keep a detailed content-calendar on hand at all times.

Let's Get Ready to Tumble

When it comes to social media, most of us have heard of Facebook, Twitter, and Pinterest, but thereʼs another popular site called Tumblr. This microblogging site allows you to share text, photos, quotes, music links, and videos as well as blog posts.

8 Reasons Why Blogging is Essential for Your Business

Running a business is extremely difficult and time consuming. Most business owners understand the important of having a great website, maintaining that website, and having an active social media presence to direct people to their website. However, a lot of business owners don't dedicate time to another extremely important piece to having a successful digital presence: SEO aka search engine optimization.