We all know branding is important. Harry Potter World at Universal/Islands of Adventure is a great example of staying on brand no matter what.
Most people don't properly use social media for their business because they feel too overwhelmed to make it a part of their routine.
During a recent meeting with my client I was reminded that I need to speak at a level that makes sense to her and to my target audience. This is important for all of us to do in our marketing.
I'm getting ready to head to a seminar in Vegas this week, and I've been working to make sure I can stay on track for my social media and for the social media accounts that I manage as well.
Every business should have a plan, but it doesn't need to be set in stone. Making changes is a necessary part of owning a business so embrace the changes and make the most of the failures along the way.
We all know how important goals are, but most of us don't take the time to set actionable goals. And I doubt most people are taking the time to set new goals once we've accomplish their old ones. I've recently found myself in a goal-less plateau and decided to share my thoughts about it with you all in my latest video.
No matter how diligent you are as a business owner, there will still be times when people complain. It's important to address and embrace the complaints!