business management

Speak WITH Your Target Audience

During a recent meeting with my client I was reminded that I need to speak at a level that makes sense to her and to my target audience. This is important for all of us to do in our marketing.

Making the Most of Your Business Failures

Every business should have a plan, but it doesn't need to be set in stone. Making changes is a necessary part of owning a business so embrace the changes and make the most of the failures along the way.

Setting Your Business Goals

We all know how important goals are, but most of us don't take the time to set actionable goals. And I doubt most people are taking the time to set new goals once we've accomplish their old ones. I've recently found myself in a goal-less plateau and decided to share my thoughts about it with you all in my latest video.