email spamming

5 Do's & Don'ts to Avoid Email Spam Filters

5 Do's & Don'ts to Avoid Email Spam Filters

Are you wasting a lot of money every year on email marketing for your emails to just go into junk mail? If this is happening to you, getting a better comprehension of what spam filters are and how they can be avoided could help enhance your return on investment (ROI).

Here are some do's and don'ts to ensure that your emails make it into your recipient’s inboxes.

Why Paying for Email Lists Is Costlier Than You Think

I'm sure majority of you receive your emails directly on your phones which is why it's that much more annoying to get unsolicited emails. Most people who receive spam do one of 3 things: delete it, unsubscribe, or report it as spam. Those that unsubscribe are also give the opportunity to mark the email as spam. So, if for some reason you are still purchasing lists in order to send unsolicited emails to people, that means 2/3 of their options involve marking you as spam!