SEO, search engine optimization, is a procedure to get your website to show up on search engines, like Google, for specific keyword searches. A lot of business owners don’t quite know what SEO is and end up being taken advantage of by companies claiming to be expert SEO’s. So here is what you need to know.
Google crawls and indexes your website based on the experience, quality, and content on your website. The index prioritizes websites based on the experience and if it is related to the query. Google has recently changed their algorithm to factor your mobile site into it's indexing. Here's what you need to know:
Going organic should be on the forefront of your SEO efforts. See why in my latest video tip
During my latest Facebook live stream I covered some search engine optimization tips to improve your Google ranking. Got some great questions from some of my viewers during the video as well. Check it out here, and don't forget to follow me on Facebook so you won't miss my next live stream in a couple of weeks!
I've noticed a lot of people shy away from search engine optimization so I wanted to explain how easy it is to incorporate search engine optimization tactics into your digital marketing efforts.
The majority of businesses host their video on YouTube. It's no secret that YouTube is a great tool to increase your website traffic. However, this means there is a lot of competition. So what do you need to do to make your YouTube videos stand out? Practice the proper search engine optimization (SEO) tactics to get your video to stand out. I already covered some SEO tips for images, but video works differently since it is a different medium.