Without a doubt, the biggest struggle that comes with such rapid growth and increased usage is making ѕurе your target audience is being reached consistently. It is a marketer’s job to make sure your company is being heard. Virtually any company can immediately benefit from scheduling social media posts. You can use a wide array of social media techniques for a variety оf reasons. Here's a list of the top 5 reasons to schedule social media content:
When was the last time you revisited your social media strategy? Better yet, do you even have a strategy guiding your social media efforts? You might be seeing some results from what you're doing, but imagine how much better it could be if you were focusing on how to improve and by proxy increase conversions. Here are a few social media strategy tips to help boost your conversions:
Think of social media marketing as a workout routine. If you miss a day it can start a ripple effect that derails your whole routine. Social media marketing is the same way and you should focus on consistently posting quality content no matter what
More often than not clients or potential clients who call me for help have a list of things they know they need to do in terms of social media marketing that they just haven't gotten around to yet. Those lists only continue to grow until you take a step to make things happen. Here's what you need to do to get started!
Got a great gift idea for the upcoming holidays!
If you're wondering whether or not social media marketing works, make sure you are doing it properly!
Improve your ability to sell on social media.
Hiring the right person to manage your social media marketing can be tough if you don't know the right skills to look for.
Are you relying solely on your Facebook page as a means to make sales and draw in potential new business? Take the time to have a quality website made! Social media is a means to get more traffic to your website...you need both!
Adding that small, but personal, touch to your marketing efforts really makes a big difference.
There are a lot of different thing you can do to get more followers on your social media accounts. Check out my video to see some of my suggestions.
Have you played around with Facebook Live yet? You probably should! See why in my latest video tip.
One of the most commonly asked questions is what day and time is best to post content to send email blasts, and there's a very simple answer.
I do something weird when I'm posting links to my Facebook Page and you should too.
Working from your phone is unavoidable at times, especially when it comes to social media. Instagram doesn't even have a web portal that allows you to post images/video from a computer! So, I wanted to share some of the apps I use to make social media management a little bit easier. (Have the apps for each social media platform is a given so don't worry, I'm not going to tell you how awesome the Twitter App is!)
Whoever handles your marketing needs to know the ins and outs of your company as if they are your salesperson.
How many posts have you seen with people asking you to turn on Post Notifications for Instagram? Here's why
I'm sure most of you have made a point of including links to your social media sites at the top/bottom of your website. (If you don't have links at the top AND bottom I suggest you do so as soon as possible!). However, the best way to encourage people to follow you on social media is to use some of the social plugin made available by the specific social site. Which is why I've created a quick how-to for installing some of the more popular plugins.
You've seen hashtags at this point, but that doesn't mean that you know how to use them properly for your marketing. So I wanted to take a second to explain it for you!