social media marketing

Why You Shouldn't Only Rely on Social Media

Why You Shouldn't Only Rely on Social Media

With the recent Facebook & Instagram outage that happened last week, I want to remind you why it’s important to diversify the way you interact and communicate with your customers!

Facebook Messenger Rates & Responses

Facebook Messenger Rates & Responses

An important part of understanding Facebook messenger is knowing how your rate and response times are measured. These measurements are based on how consistently and quickly you and other Page managers respond to messages. When you have a fast response time and high response rate, people who visit your page will see a Very responsive to messages badge. Here’s what you need to know about how Facebook measures your rate and response time.

Time To Rebrand?

Time To Rebrand?

Because a rebrand is more than just switching names, it can seem overwhelming. While your business goals might remain the same, how you’re accomplishing those goals is rebranded along with your company. Here are our tips to simplify your social media rebrand questions.

Aww, Snap! The Basics to Finding Success on Snapchat

Aww, Snap! The Basics to Finding Success on Snapchat

It’s hard to believe that Snapchat has been around since 2011. Even though it’s no longer considered a new social media platform, many small businesses still aren’t making it a part of their social media marketing. Time and staffing limitations could be your reason, but don’t let fear of the unknown stop you! The app isn’t just sharing photos and videos — it’s an incredibly effective tool for building relationships with your customers.

4 Social Media Tips to Improve Conversions

4 Social Media Tips to Improve Conversions

When was the last time you revisited your social media strategy? Better yet, do you even have a strategy guiding your social media efforts? You might be seeing some results from what you're doing, but imagine how much better it could be if you were focusing on how to improve and by proxy increase conversions. Here are a few social media strategy tips to help boost your conversions:

DIY Marketing

DIY Marketing

Have you delegated your marketing efforts to one of the younger people in your office because they know how to use Facebook? Social media marketing is more than just technical skills. Here's my advice on what to think about when hiring a social media manager.

How Strictly Do You Keep Up With Your Workout Routine?

Think of social media marketing as a workout routine. If you miss a day it can start a ripple effect that derails your whole routine. Social media marketing is the same way and you should focus on consistently posting quality content no matter what

Social Media Marketing Starts Today

More often than not clients or potential clients who call me for help have a list of things they know they need to do in terms of social media marketing that they just haven't gotten around to yet. Those lists only continue to grow until you take a step to make things happen. Here's what you need to do to get started!