Jenny Holt, Freelance Writer, wrote an awesome guest blog post for us on making your marketing video accessible. Enjoy:
When viewers are scrolling through their social media, they only stop on things that appeal to them. You want your content to be the thing that makes them stop scrolling. When it comes to making videos and posting them online, there are a few guidelines to keep in mind in order to attract your audience. If you are nervous about recording a video, these three tips will give your videos that extra push:
Certain consumers like videos while others prefer text, so I suggest you do both for your marketing efforts!