Tag

Social Media Marketing

5 Social Media Management Tools to Be Grateful For

Jaye Chestnut
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November 16, 2021

Thanksgiving is a time of year that you can use to bring the family together and showcase the ideals of the holiday in the hearts and minds of your consumers. However, planning your marketing posts shouldn't give you as much stress as cooking the turkey. Check out these five social media management tools you can use for your Thanksgiving post creations, posting, and boosting. Take the stress of performing on the day away.

Tips for Social Media Image Selection

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October 19, 2021

Images have always been one of the essential mediums for online marketing. Roughly 25% of the global population currently has an active Instagram account, which means around 3.8 billion people a day view images online. Facebook posts with images receive 2.3 times more engagement, and on average, Pinterest, a visual-focused platform, allows advertisers to reach over 169 million people. There is no question that static image content is still vital for growing your business online. Here are a few things to consider when planning out your business’s social media content strategy.

6 Back-to-School Marketing Strategies

Kimberly Portuondo
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August 24, 2021

According to statista.com, the 2020 average back-to-school spend per family amounted to approximately USD $800 – and it’s not getting any lower! Of course, 2020 back-to-school spending was less about paperback, and more geared toward at-home learning. This bumped up the expenditure needed for laptops, headphones, and the like.

Social Media Management 101

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August 12, 2021

It is more important than ever for your business to have a robust online presence, and social media is a great way to establish that. So what exactly can a social media manager help you do? Similar to any project, social media requires time, attention to detail, and, most importantly — management. On top of overseeing social platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, etc., a social media manager creates, publishes, and analyzes content. This all helps you to engage with your online audience while building a strong sense of community online. Now that we understand the basics of a social media manager’s role, let’s explore why social media is essential for growing your business and success over time.

Sunny Moments with Our Clients

Kimberly Portuondo
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July 27, 2021

The past seven years have been noteworthy. We went from a small marketing business, to making a major difference for many companies. In this blog, we’d like to highlight some of our featured work and reviews from just some of our valued clients.

Instagram Reels Best Practices

Kimberly Portuondo
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March 16, 2021

Instagram Reels are the latest and one of the most important features to be added to the platform. Allowing users to upload 15-second video clips set to music, Instagram Reels lets creators reach new audiences via stories, the explore feed, and the reels tab on a user’s profile. As we have seen over the past few months, apps such as Pinterest, Snapchat, and even Youtube are adopting a short-form video blueprint (made successful by the globally known app TikTok). So here is everything you need to know to get started growing your brand via Instagram Reels.

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